Welcome to the Pay Per Click Marketing Classroom. If you are looking to become a PPC expert, you are in the right place. I encourage you to create discussions if you have any questions or have any news that you would like to share.

So, what is PPC Marketing?

This is what is also referred to as paid place or pay per position marketing. There are many networks out there that allow you to place ads on their network, within their search, and on sites that are within their publishing network. The goal of your PPC campaigns should be to create a positive ROI, or Return On Investment.

PPC campaigns do have a level of financial risk involved as you are paying for clicks. If you are not earning a profitable revenue from your advertising spend, you are going to lose money. The focus should always be to create a profit and if you are not, you need to ask for help.

Welcome to the PPC Classroom, it is awesome to have you here!