The official Unicode name for the curly type of apostrophe is “right single quotation mark.” As the relevant code chart explains, “this is [also] the preferred character to use for apostrophe.”

In other words, a curly apostrophe and a right single curly quotation mark are the same thing.

As you’ve seen throughout this post, a postrophes help to form contractions. The apostrophe’s other main role is to form possessives (as it does at the beginning of this sentence).

When this same character is being used as a right single quotation mark, it’s paired with its twin, the left single quotation mark. (Quotation marks, double or single, always come in pairs.) In Chicago and other styles that use double quotation marks, single quotation marks are rare. When they are used, they are normally reserved for quotations within quotations, “as ‘shown’ here.”

With these curly marks (as we’ll see) it’s important to remember that an apostrophe is not the same character as a left single quotation mark.

(Left and right quotation marks are also known as opening and closing quotation marks.)

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