Does the New Action Plan Really Suck?
Hey everyone,
Today I thought I would to not only let everyone know about our decisions to pull apart the 8-week aciton plan, but also to reach out for feedback in regards to the new training.
First, let's look at the old training positives and negatives:
OLD 8-WEEK ACTION PLAN
POSITIVES:
- scheduled learning
- gave you ample time to complete steps before moving on
- was sequential
NEGATIVES:
- was too slow as you had to wait a full week for each lesson (our biggest complaint)
- was disorganized
- 100% impossible to learn everything about every aspect of marketing in 8-weeks. This deemed the action plan useless.
There is no way you can be good at email marketing, PPC, SEO, Article marketing, research, etc...in a matter of 8-weeks, nor should you diversify this quickly.
We always recommend to member that you should become good at one thing before you try to become good at everything. Becoming the "jack of all trades" does lead to failure here at WA. It is like trying to become an expert plumber, carpenter, electrician, painter and drywaller all at once. Instead you become mediocre to poor at all of them, instead of become great at ONE.
This was the major problem with the old action plan. It pulled in too many directions...really, it did not have a direction. The new action plan attempts to give less direction to ultimately send you in one direction (if that makes sense).
What I mean by this is that instead of saying "write articles this week", we introduce you to article marketing, and then the article marketing category, which BY THE WAY has it's very own getting started. If you want to become an expert in article marketing, then you should become well acquainted with this category and follow through that action plan.
The main action plan (which replace the 8-week plan) is purely to introduce the topics and all the "moving pieces" related to Internet marketing. Think of it as your introduction, or your appetizer to marketing, then your main course are the other categores which is where the real training begins (depending on which direction you would like to go).
So here is what I am hearing about the...
NEW ACTION PLAN:
POSITIVES:
- like the diagram (the visuals)
- like the fact that you can work at your own pace
- like all of the new category getting started guides
NEGATIVES:
- miss the tasks
- miss some of the structure
- don't like change
In respect to the last point, none of us like change. Like (I think it was PotPieGirl) said, if someone were to come into your house and rearrange your furniture while you were out, you would be pissed upon coming home to your new layout. The same goes for this and the same goes for Facebook's latest update that had close to 2 MILLION petitioners.
I had a discussion with Carson about this today and was thinking that at some point down the road we should surprise all members by "relaunching" WA 3.0 for a day (a year from now). I think this would send more people up in arms than the change we just made...or as we like to call it, the EVOLUTION.
Anyways, we no the new action plan is not perfect yet and we are definitely open to suggestions. We have gone through your comments in respect to this so far, and we will be continually improving upon this. Newbies, Intermediates and Experts...we want to hear all your feedback.
Click the "Post a Comment" below to let me know what you think...if you like it, great. If you don't like it, please offer constructive feedback so we can improve it. Saying "IT SUCKS" does not get us anywhere.
Thanks everyone and I am really looking forward to what the new version of WA will bring (although it may not be apparent just yet).
Cheers,
Kyle
