Caesars Entertainment is the world's most geographically diversified casino-entertainment company. Since its beginning in Reno, Nevada, more than 75 years ago, Caesars has grown and now operates over 32 hotels and casinos on three continents. The world's largest gaming company also has one of the world's best hotel-casino affiliate programs. Your site visitors will love our world-class destinations! More destinations and in-demand offerings mean more potential for you to earn big! The following brands operate under the Caesars Entertainment umbrella: Caesars Palace, Flamingo, Harrah's, Paris, Planet Hollywood, Bally's, Rio, The Cromwell, The LINQ.