JamPlay.com is the leading site for online guitar lessons and online bass lessons. We have been around since 2007 and are widely accepted as the leaders in the industry. We've helped over 350,000 customers become better guitarists. Throughout this process, we've learned a lot about our customer demographics and behavior. We are constantly split testing our site to ensure optimimal conversion rates for our affiliates. If a customer does not sign up right away but provides their email, we make sure to nurture them towards a sale by providing free, valuable content. This gets them to know, love, and trust the JamPlay brand. We offer both a free membership and a paid membership to customers. Free members have limited access to content. Our affiliates are paid whenever a customer pays us. That could be on an initial paid signup or a free user upgrading to a paid membership. With a solid, optimized site and strong brand, JamPlay sells itself.