How J-Lo & Pitbull Are Helping You Make More Money

Last Update: April 11, 2011

Hey Friends,

Before I get into this, I want you to watch the below music video with J-Lo featuring Pitbull and tell me which products do you subtly see.

How many items did you see? I personally caught 3 different products.

Now this is called 'product placement' and these companies have essentially purchased 'spots' to be in the video to subtly (or blatently) be placed within the video AND the musician using them.

So, how does this make YOU more money?

There are two ways of looking at this..

Think of it this way, they are endorsing these products and if you are in the involved in any of the niches (or related niches) you can bet there will be an increased search volume for these niches.

Now don't run off and start campains for these niches if you're not involved with them. But I just want you to realize that there is traffic and product promotions in places you may never have thought of.

After all, the consumer has to think about the product BEFORE they start searching for it. And this is one of the ways, big product companies get thoughts in your brain!


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rocktivity Premium
I think you're imagining things, Jay...
http://www.youtube.com/watch?v=cFydZz_k_0w
jatdebeaune Premium
I saw the three. Is it OK if I mention them? Maybe I better not. I promote one of them. Would never have picked it up if you didn't mention it. She brought lambada back too. Maybe I should quickly write something on that product. Thanks Jay. Good tip. I'll watch videos more carefully now.
NEA03 Premium
Yea, I noticed this a while back on a Britney Spears video she was using some makeup and they zoomed in on it for like a split second, just enough for you to see the name. lol
Jamie Smith Premium
Jennifer Lopez buys her songs and sings through pitch software, I can't call her a musician. But I agree 100% about the product placement and the impact of an A-List endorsement.
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