Hi everyone!
What is a niche? It is probably the MOST crucial aspect of your pre-campaign research!
A niche is a very specific category within a category of a larger Industry.
Take a broad industry like Arts: The Arts and Entertainment Industry
Break it down further and further:
Arts and Entertainment
----Movies
-----DVDs
--------Animation and caroons
-----------Anime
Each line represents a more specific niche within the larger Arts and Entertainment industry. We then break it down until we can't go any further. In the above example we took a niche path that lead us to a very specific niche, "Anime".
If we had taken a different path we would have come up with something like:
DVDs
-----Martial Arts
-------Kung Fu
---------Bruce Lee
Etc.
Do not think that the larger the niche the more sales you will get. Quite the opposite is true. You want to promote very specific products to a very specific audience (your niche) to get sales.
Your audience is looking for something specific. They don't go shopping online for Arts and Entertainment. Or for Dog Training supplies. NO!
Your audience goes shopping for Anime; and prdoucts to help their dogs stop peeing on their carpet!
Does that make sense?
Niche research is crucial to your success as an Internet marketer. Before you start any campaign, even before you do your keyword searches, you must do your niche research.
You keyword reseach will stem from you specic niche.
Once you find a specific niche you should know how and what to write your articles about!
Know your niche. Be your niche. More importantly be your audience inside your niche and present the exact product to them that they are looking for at the exact time they are looking for it. And WALA you get a sale!
Can you say CHA-CHING?
DMOZ.org is a great tool to help you break down your niches because it starts broad and each time you click a link it gives you more and more specific categories until you go any further.
Can it be easier?
I hope that makes sense.
Well with our further suspense here are 10 niche-breakdowns I came up along with affiliaite programs that meet the needs of my audiences in these niches using DMOZ.
TIP: When you find a specific niche like "Anime" search Google for "Anime affiliate program", etc. to find a reputable an good money maker affiliate program
TIP: Dont trust every affiliate program. Use common sense. Look for good companies with history and a good looking webpage. Customers will not buy from a shabby looking webpage.
My 10 Niches Found With DMOZ
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Niche 1:
1. Recreation
a. Outdoors
i. Climbing
1. Rock
climbing
a. bouldering
b. Affiliate Program: rei.com
Niche 2:
1. Recreation
a. Outdoors
i. Hunting
1. Falconry
a.
Program: falconrybooks.com
Niche 3:
1. Health
a. Animals
i. Alternative Medicine
1. Dietary
Supplements for Cats and dogs
a. Program: organic-pet-digest.com
Niche 4:
1. Antiques and Collectable
a. Clocks and Watches
b.
Program: 1-800-4clocks.com
Niche 5:
1. Shopping
a. Entertainment
i. Recordings
1.
Video
a. Health
i. Yoga
1. Program: yoga.com
Niche 6:
1. sports
a. martial arts
i. fitness and
conditioning
1. cardio kickboxing and aerobics
a. Tae bo
i. Billy
Blanks
1. Program: billyblanks.com
Niche 7:
1. Sports
a. Apperal
i. Footwear
1. Program:
connectcommerce.com
Niche 8:
1. Health
a. Kids - Teens
i. Dental
1. Program:
dentalplans.com
Niche 9:
1. Kids and Teens
a. Sports and hobbies
i. Cooking
1.
Program: cooking.com
Niche 10:
1. Arts
a. Movies
i. DVD
1. Animation and
cartoons
a. Anime
i. Affiliate Program: allanimedvd.com