Bipolar Business Model?
Last Update: May 21, 2010

Jamie's comment got me thinking yesterday. Both of those niches (over-40 dating and WiMax providers/devices) are worth pursuing.  One is all tech-driven and seriously left-brained--and the other could just be a heck of a lot of fun.

WiMax...reporting on areas that are about to get coverage...reviewing the Clearwire service plans...evaluating the marvelous gadgets that go with the technology....  (I managed to get a very nice .com domain name, and I installed and began to set up a Wordpress blog today.)  

Clearwire's got it all goin' on....new cities introduced to the service this summer, partnerships with Sprint, specialized products by Dell and others, and more and more excitement about both the home and mobile aspects of this awesome next-generation wireless.  However, this one, since it's really only just beginning to get a foothold in the U.S. (Clearwire being the only provider), might just require a bit of patience before it blossoms.  I can be patient, but I'd like to have something else going that HAS come of age.

Speaking of coming of age....Yeah, the over-40 dating thing. My, my, what a lot there is to write/advise/warn/encourage about.  Personally, I have found it all to be a fascinating opportunity to meet, observe, learn, laugh, and grow.  But for my friends who are pining to actually marry again (shudder), the stakes are much higher.  There's a kind of insistent longing--as well a whole lot of insecurity.  "I haven't dated in SO LONG.  What if he ends up being a STALKER??!!!"

And at this point, I have heard fully detailed stories of all the major dating sites. Some of them rolling-on-the-floor funny. I've also heard all of the things people say when they don't want anyone to know they met Mr. Midlife Dreamboat on eHarmony. 

So there you go.  Bipolar business model.  Wimax and Dating.  Left brain and right brain.   Still a lot more to research and decide, of course.  And I know that the standard article-marketing advice is to rely on Squidoo, EzineArticles, and company.  (I devoured everything by PotPieGirl before coming over to WA.)  But I do Wordpress sites for clients, I love Wordpress, I own a number of premium Wordpress goodies, and I believe in building one's own domain. 

I need to do two Wordpress sites--and I need to make the article marketing dovetail with those sites. And I need to learn much, much more about SEO.

Feedback is always appreciated.  Is anyone else trying to feed left and right brain, draw on the professional and the personal, tell the technical details AND the good stories?

Time to put work away for a little while--it's Friday evening, and it's beautiful here in Virginia.



 

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jatdebeaune Premium
A Whole New Mind, by Daniel Pink. Sounds very interesting. I'll read it. Thanks Maureen, for that and the vote of confidence. Agree with you too Faith. You do need a balance of both sides of your brain to create the whole enchillada. So many creative types have been displaced by the economy, making their areas of expertise almost obsolete. This is not all bad. Necessity is the mother of invention, as they say. Like energy, that creative juice will blossom somewhere else. Never wasted.
iFaith Premium
"the economic shift toward right-brained, creative problem-solving"...Isn't this where all the buying customers usually hang out - the level at which customers get into before actually buying - looking for a solution to meet a particular problem or desire? Owning your own domain is better than relying on Squidoo or EZA and related sites. I merely look upon them more so as hubs to increase exposure and backlinks back to your main domain or money page. A little bit of both - left and right - makes the end result all the more balanced and well seasoned. I tend to be more right, need to improve my practical left side.
maureenhannan Premium
Something tells me you have all the skills you need to build sites that are both business-smart and richly creative, Joan. I'll bet your graphics are gorgeous. Have you ever read a book called A Whole New Mind, by Daniel Pink? It has some great insights about the economic shift toward right-brained, creative problem-solving types.
jatdebeaune Premium
Hi Maureen. I'm very right brained most of the time. Technology and I are two, but I'm forcing myself to sit quietly, patiently, and just do it. I prefer the writing and visualizing. Love research. Go figure. In order to do a good website and grow a business, you have to be the admin and not delegate it. So, unless you are using Wordpress, you have to know html and more. LOL. My job is cut out for me. Happy weekend! My Mom is from Va.
Garage667 Premium
I really do love the way you write..There's something magical about it,i can't define it exactly..The 4 or 5 minutes it takes me to read your post,it seems like i am not in front of the PC...I know one thing to say about dating..It's your life,You decide where it goes and how you feel about it.Not anybody else!
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