This was the last step I had to do in Lesson 2: Sending e-mails to family and friends. It was really uncomfortable. My biggest fear was that I may lose them because of this "sales letter". To ease this fear, I made each e-mail personal and related to their situation as closely as I can. It really made me think hard. If they join, I want them to be really successful here and live the life they want to live. I want to be accountable to them. Hopefuly they'll think likewise. Hmmm... there is a lesson to be learned. Now I can move on to the next steps.