The Holy Grail is one of those things that we all know existed at one point, but has never been found. Unless it exist in someone's secret private collection it may never be found.

Mystery has surrounded it for centuries now. What if it still exist? Could it still be found? Think of the wealth it would bring the finder?

For those of us in the IM field traffic is our version of the Holy Grail. We work hard to find that mysterious thing called "traffic". We write articles and build backlinks galore or pay the PPC piper big time all in the hope of finding that always elusive "traffic".

You may feel like it can't be found or doesn't really exist. Is it just a myth?

No it is not. It is real. 

We have to do the right kind of work and like the treasure hunter be relentless in our pursuit. But it does exist and your effort will pay off.

Keep pressing forward friends.