The Word Is Already Spreading
Last Update: July 25, 2012
I wrote my blog post earlier today about building a site for my Uncle after I went to work on it. Adding a few images he sent me, some content you know...the basics. I couldn't have been working for more than a couple of hours or so when the phone rang. It was my Uncle asking if I could call his friend and talk to him about getting his site ranked in google.

So, I made the call and we talked for 20 or 30 minutes and I told him I would email a quote to him as soon as I finished it. I couldn't believe my ears when he gave me another number and asked me to call his friend. Apparently he has a site that doesn't seem to get noticed by google and he's been looking for seo services.

It seems the word is already spreading. I knew my Uncle would help me by telling people about what I'm doing. I guess I just thought he would take a little longer to do it. But I do feel blessed and happy to have family willing to help out.

At this point I'm worried I may have bitten off more than I can chew. Not really though this is exactly what I've been wanting. But, I was hoping to lean on some you guys here at WA for a little info.

My main questions right now are these:
  1. Should I be emailing them the quotes or trying to do them on the spot?
  2. How much competition (QSR) is too much for local niches?

Thanks in advance for any feedback,
Christopher
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Ty Johnson Premium
I don't know about the quote part but I have seen much less competition in local marketing, I think the less than 400 still applies, but in many cases you will find that it's far less, like under 100 depending on the city and the niche of course.

Most local companies have no idea what they are doing and a basic understanding can get them ranked higher.

Jay has done a WAbinar on local marketing, well several I think but you should watch "Hello Local.. Local Marketing as a Business" it's a valuable piece of training.

Make sure you research the top 3 competition in the field of the client your helping, you need to understand what you are competing with, it's vital
clouiter Premium
That is what I was wondering about, if the rule of 400 still applies. I have noticed that most local niches have under 100 qsr, but, some of them are a little higher. I think I should be ok if I target KW's with qsr under 100. At least that's what I'm hoping for. Thanks for reading.
Ty Johnson Premium
I would say you would be fine, anything under 100 should be pretty easy to rank for, but no matter how many people there are competing for something, it's always those top 3 spots that offer the most resistance, so do your homework and know your competition
leoemery Premium
First off congratulations -

To answer the first question take your time evaluate what your client wants and then provide a quote.

Personally I would talk to them on the phone and provide the details of what can be done and then the quote, plus send them the quote by email so they have a hard copy.

2) QSR - I would use the guidelines set out by Jaaxy - the lower the better but I have noticed when I do local that the competition is not as fierce as normal - the reason being is that you are drilled down to a very targeted market.

For example if you have a dog groomer and lets say there are in Dallas - your niche is now drilled down to "dog groomers in Dallas" this is a lot tighter then just "Dog Groomers"

So many people would probably do a search like "dog groomers in Dallas" or "dog groomers in the Dallas area" this is what you would be trying to rank for your client.

Hope this helps -
Leo
clouiter Premium
Thanks for reading. Yes I was actually thinking I should spend a little more time on the phone with them. I can already tell that I should have done this because I have questions for them that could've been answered on the first call. I will make sure to do this from now on. Thanks again.
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