Day 8: Too many niches?
Last Update: June 08, 2010
Do you have too many niches?
Are you spreading yourself too thin over numerous topics and trying to
manage several websites and blogs?
I know I am. I have a pets website, a toys website, a cooking website,
several craft/hobby sites, a nutrition site, and several blogs, on top
of hundreds of individual content articles. The best of my niche sites
is earning $350+ a month, but I have not had time to add to it in weeks.
An insight that really hit home for me during my Wealthy
Affiliate course yesterday was the instruction to not diversify
until you have exhausted a niche.
One single keyword can earn you $1,000 a day.
If you are earning $50 a week from one of your sites, the temptation might be to make another site on another topic and get that one earning $50 a week too. But stop right there -- what if you wrote more articles, promoted more products more successfully, and started a subscriber list on that SAME topic, all connected to your website? What if you added more backlinks, started a PPC (pay per click) campaign and drove as much targeted traffic as possible to your site and subscriber list?
What if you could really earn $1,000 a day from one keyword or set of keywords? Would you really need ten niche sites and a half-dozen blogs on a variety of topics?
The problem with over-diversifying is that you lose the ability to focus well on one particular niche.
This realization has been a light-bulb-moment for me. Starting today, for the rest of the summer, I am going to try to focus 90% of my efforts on one specific niche as I work through the Wealthy Affiliate training. My goal is to be earning $1,000 a month from that one particular site, which I began building over a year ago, by the end of this August.
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