When I first started out with the Wealthy Affiliate, I must admit my approach to my websites quite general when it came to choosing my niche. Instead of narrowing it down to a specific product or market segment, I instead sought more general niches such as cat care, or product reviews.

At that time I did not realize that being so scattered in my content would ultimately have a negative effect on how Google perceived, and ranked my site. I have since changed my approach, but I know there are many out there who are still struggling when it comes to taking that very first step when it comes to running a business online.

I happened upon this great example in the April edition of Entrepreneur magazine which is proof that anyone, including Brick and Mortar businesses can succeed in the niche of their choice, and its the right amount of inspiration that many of us could use on a Monday.

Here's the article: http://www.entrepreneur.com/article/223108